The day-to-day operations of Jayne’s Mother and Baby Bank, Food Bank, and Charity Shops are overseen by an individual known publicly as “Jayne Price”. However, those familiar with her from school or former workplaces, such as B&Q, recognise her as Carrie-Anne Ridsdale—a name she has publicly denied using. Below, we outline a number of documented concerns surrounding this enterprise’s conduct across South Wales.
Public Threats via Live Stream
What prompted this outburst? A Facebook post by a community member raised concerns about the upselling of donated sleepsuits, prompting Ms Ridsdale to make threats directed at the residence of a competing charity. In a separate incident, Jayne’s Baby Bank mistakenly identified an unrelated mother and criticised her on Facebook. Additional complaints have emerged from other foodbanks and individuals seeking aid.
Charity Status or Wordplay?
While currently referring to itself primarily as a food bank, the organisation has previously marketed itself as a charity shop. As detailed in our earlier investigation (see here), Ms Ridsdale appears to navigate ambiguous language to suggest exempt status without formal registration. An enquiry made to the Financial Conduct Authority (FCA) allowed her to use the term “bank” as part of her business name, but this does not confer charity exemption. Past content, such as this video, includes statements like “I said I owned a charity shop! 😜” while continuing to operate what appears to be an unregistered charity shop.
“when my Dad says I need to get a real job! I’m retired. Director of one of the largest children’s charity’s in Wales and an influencer! 🤣”
In another TikTok video, she alludes again to her legal position. Further statements from 2023–2024 confirm she has claimed both “pending charity approval” (source) and being a “family-run charity” (source).
GDPR Concerns
Several posts shared on the Baby Bank’s public Facebook page appear to show identifiable individuals accused of shoplifting, some featured in an album titled “Shoplifters and volunteers that steal, or use fraud & deception.” Publishing identifiable images of people accused of wrongdoing, particularly without evidence or conviction, can constitute a breach of the General Data Protection Regulation (GDPR).
Alleged Use of Social Media Pseudonyms
It has also been observed that a profile named David Jones appears to post messages that align closely with Ms Ridsdale’s known messaging style. Screenshots suggest the profile may be managed from the same device or interface.
Disputes and Feuds
The Baby Bank has been involved in a public dispute with a rival charity operator, referred to here as “Mr Smith.” The feud escalated when Ms Ridsdale alleged theft of a sign and a van, and published claims about Mr Smith’s background. Despite Mr Smith presenting a clean DBS record, Ms Ridsdale reportedly referred to him using unrelated media reports, raising concerns about potential defamation. He has responded publicly (source). You can view the reported police involvement here.
Statements on Health Conditions
Ms Ridsdale has made public references to a number of serious health conditions including: ovarian tumour, aplastic anaemia, bone marrow cancer, diabetes, and pica disorder. In a recent live video, she disputed one of these claims. However, our investigation cites a post from 2022 in which she declared bone marrow cancer.
Volunteers & Operational Oversight
Jayne’s Baby Bank relies heavily on volunteers, many of whom contribute their time in good faith. However, a recent post outlined stringent “eligibility criteria” for volunteering, which raised concern given the enterprise’s charitable positioning. [Source]
Update: 18 January 2025
During a livestream (source), Ms Ridsdale stated she does not answer to the council, Charity Commission, or police, while threatening other charitable organisations.
Sherlock
Disclaimer: This article reflects information gathered through public posts, live broadcasts, and publicly accessible documents. No part of this content constitutes legal, medical, or clinical advice. Statements on behaviour or health are AI-generated observations based solely on public discourse and not intended as diagnosis. Readers are encouraged to verify primary sources for full context.